Blogs & Case Studies

Jude · 29/08/2026

Nintendo: Legally Right, Morally Wrong

I genuinely love Nintendo's games, and that's what makes writing this so annoying. There isn't another company I can think of that's simultaneously the most pro-consumer and the most anti-consumer name in gaming (often within the same…

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Jude · 26/07/2026

Nothing: Hope For The Future Of Tech

My old phone died, a Pixel 8 Pro, and I'd been watching Nothing for a while before that happened. So when it finally gave up I didn't really think twice. I went and got a Nothing Phone 3a Lite and a pair of Ear (a) buds. On a spec sheet…

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Jude · 11/06/2026

The Eiffel Tower: Beautiful Things Last

I've been to Paris a few times now and every time I go back I make a point of seeing the Eiffel Tower. I was there again about a week ago, and what got me this time were the rivets, weirdly enough. 2.5 million of them, visible from the…

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Jude · 29/05/2026

Too Early, Not Too Wrong: The Apple Vision Pro

I've never worn a Vision Pro. At €3,500 I don't think many people have. I have used a Quest 2 though, and a few other headsets, so I'm not coming at this completely cold. And I've spent enough time thinking about how interfaces work to…

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Jude · 27/04/2026

Frank Stephenson: An Automotive Design Podcast

Most people have never heard the name Frank Stephenson. Most people have also walked past his work every day without knowing it. The MINI, the Ferrari F430, the Maserati MC12, the Fiat 500, the McLaren P1, all one person, across four…

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Jude · 17/04/2026

Peter Sheehan: Locally Sourced, Locally Made

Peter Sheehan came up through traditional industrial design, the conventional route, working with the kind of processes and supply chains that most product design graduates end up in. Factories, manufacturing tolerances, the whole system.…

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Jude · 13/04/2026

Vikas Sethi: A Career That Didn't Follow the Map

What struck me most about Vikas' talk wasn't a specific project or piece of work, it was the shape of his career. Starting out in New Delhi, moving through design education and professional work in the United States, and eventually landing…

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Jude · 13/03/2026

Logitech Cork: The Process Doesn't Change

The Logitech visit came not long after London, and that probably shaped how I took it in. A few days earlier we'd been in Thomas Heatherwick's studio, looking at models and material experiments and drawings on the walls. Cork was a…

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Jude · 05/02/2026

The New Renault Twingo: Retro Done Right

In the world of product design, "retro-futurism" is often a trap. Designers frequently lean too hard into nostalgia, creating something that feels like a costume, or they go too far into the future, losing the "soul" of the original.…

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